GLI Multi-Channel Approach

Through a personalized and multi-channel approach Great Lakes Integrated (GLI) helped one of its higher education customers increase a long standing alumni donor campaign by 65%.

GLI takes a holistic approach to alumni donor campaigns.  We work to gain an understanding of our customers’ unique needs, which result in:

  • Increased donations
  • More engaged alumni
  • Improved analytics on donors
  • Improved donor loyalty
  • Increased donor acquisition
  • Greater ROI

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